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Nike Air Max 90G

Nike Air Max 90G

Nike kicks off the 2020 season with the upcoming release of the Air Max 90G available at TG USA on January 28th at 7:00AM PST. One of the most popular releases since the company burst on the scene in the 1980s, the Air Max 90 was originally a follow-up project to the tremendously successful Air Max 1 designed by renowned footwear designer Tinker Hatfield.

Nike Air Max 90 OG advertisement circa 1989

Inspired by the Centre Georges Pompidou, a multicultural complex in Paris which features the inner-workings of the building—plumbing, electric, etc—on the outside in a variety of colors, Hatfield took those design cues back with him to the Nike campus in Oregon. The result was the first sneaker to ever have an exposed air bubble, and with it began a revolution in running sneakers and footwear design.
The Air Max 90G represents golf’s version of the iconic sneaker featuring a durable rubber outsole, debossed eye stays, and Air Max branding along with spineless integrated traction to for stability on the links.

Set a reminder for January 28th, 7:00AM for the initial launch of the Air Max 90G NRG.